Downloadables
Free Business and Marketing Resources
We understand that marketing can be complex and time-consuming. That's why we've created a one-stop-shop for all your marketing needs. Our free organic digital marketing resources and templates will help you get started and save time on your marketing efforts.
Download as many templates as you need and start using them today to drive results for your business. And don't forget to check back often, as we are constantly adding new resources to our library.
Please note- by entering your email to download anything on this page, you are agreeing to sign up for the Baotris newsletter which is sent bi-weekly.
Baotris Content Audit Template
Download our Content Audit Template which will help you assess the quality and performance of your content and identify areas for improvement in how you're sharing your brand story.
To learn how to use this template, read the Brand Storytelling blog.
Baotris Screener Survey Template- Past Customers
Download our Screener Survey Template which will help you screen participants for interviews as a part of the buyer persona creation process. This is for past customers.
To learn how to use this template, read the blog A Comprehensive Guide to Creating and Using Buyer Personas for Better Marketing Strategies
Baotris Sample Persona Interview Questions - Past Customers
Download our Sample Persona Interview Questions so you can get an idea of what questions to ask in your persona-building interviews.
Note: These questions were built for an active lifestlye clothing brand. Your questions should relate to your product category and brand.
To learn how to use this template, read the blog A Comprehensive Guide to Creating and Using Buyer Personas for Better Marketing Strategies
Baotris User Interviews Best Practice Guide
Download our User Interviews Best Practices Guide - an easy step-by-step process so you can conduct interviews that provide valuable insights to create your buyer personas.
To learn how to use this template, read the blog A Comprehensive Guide to Creating and Using Buyer Personas for Better Marketing Strategies
Baotris Screener Survey Template- Market Research/ Non-Customer
Download our Screener Survey Template which will help you screen participants for interviews as a part of the buyer persona creation process. This is for market research/non-customers or competitor customers.
To learn how to use this template, read the blog A Comprehensive Guide to Creating and Using Buyer Personas for Better Marketing Strategies
Baotris Sample Persona Interview Questions - Market/ Competitors
Download our Sample Persona Interview Questions so you can get an idea of what questions to ask in your persona-building interviews.
Note: These questions were built for an active lifestlye clothing brand. Your questions should relate to your product category and brand.
To learn how to use this template, read the blog A Comprehensive Guide to Creating and Using Buyer Personas for Better Marketing Strategies
Baotris Buyer Persona Template
Download our Buyer Persona Template that you can fill in with your research to develop your target buyer persona archetypes.
To learn how to use this template, read the blog A Comprehensive Guide to Creating and Using Buyer Personas for Better Marketing Strategies